1. Setup your marketing plan in 5 min
No more emails back and forth with influencers and social media creators that never result in great and lasting promotions. Setup your social marketing account in 5 minutes on HelloEcho and we will take it from there.
2. Set your promotion discounts
Set a percentage discount for both guests and promoters to incentivize them to try out your services. This is your first step to successful promotions via HelloEcho. We will help you get contact with promoters and guests through the promoters, and by adding a discount your business will stand out.
3. Limit discounts for promoters
After setting your discounts, you can limit the promoters so they are only able to use a discount at certain times of the day or certain days of the week. In this way you can fill up your place with promoters before your regular guests arrive. Limits can't be set for the guests, only for promoters.
4. Promoters find your discounts
One of the key features for promoters on HelloEcho is the "Promotions" page. On this page, a promoter can see great promotions for places in their region in the category they are interested in. When you have great offers, promoters in your city, hotel receptionists, hotel concierges or social media creators will find your business.
5. Promoters book with a discount
Your recommendations on HelloEcho will be engaging for your guests because you include your personal review in text but also your images from your own great experience.
6. Promoters recommend your place
If the promoters enjoyed their visit, they will create a recommendation on HelloEcho using their personal images and a review text describing their own experience.
7. See all your recommendations
On the "Recommendations" page you can see all the recommendations made by users on HelloEcho. These could be made by regular guests, hotel receptionists, hotel concierges or social media creators you have invited over for a great discount via HelloEcho.
8. Real and engaging reviews
Recommendations made on HelloEcho will be engaging and feel real, because they include personal review texts but also the images from the recommenders own great experience
9. Promoters share their profiles
The public profiles of promoters such as hotel employees, hotels and social media creators includes all the recommendations they have created. If they have recommended your business, then your business will be promoted when the profile is shared with hotel guests or social media followers. A good recommendation from a good promoter can give you a lot of exposure to potential guests.
10. Social promotion that works!
When social media creators recommend a place, they post about it on social media, and link to their HelloEcho profiles where the followers can see all the details of the recommendation. You benefit from this constant traffic from their social media profile to HelloEcho. The followers come to HelloEcho to see one recommendation and then they see the recommendation for your business as well.
11. Guests book with a discount
The guests book your business through the recommendation and If you provide a discount it is even more likely that they book.
12. Work with more promoters
When you have few recommendations, you should look for ways to work with more promoters so you can get more recommendations and thus more promotional exposure. We recommend increasing your discounts offered to promoters.
13. Consider offering commissions
If however you have many recommendations already made but many are inactive, you should look for ways to turn the inactive recommendations active. If they are inactive because the promoters require commissions then consider enabling commissions. However, if you are satisfied with the amount of promotion your recommendations give you without enabling commissions, then our services will always be free.
14. Commissions are disabled by default
For most business types commissions are disabled by default. You will be able to offer discounts, but in order to enable commissions you will need to make a deposit.
15. Add funds to enable commissions
You can deposit funds on the "Account funds" page, and then be able to enable commissions.
16. Enable a per booking commission
All commissions are per completed booking, and never a prepaid fixed amount for a vaguely defined post in an Instagram story or a number of likes. We only deal in completed bookings, a concept that everyone should be able to get behind since it makes the value offered and produced very measurable.
17. More commission = more bookings
When you enable commissions, more recommendations will be activated because the requirements set by the promoters will be met. This will increase how much your business is promoted and thus result in more bookings.
18. HelloEcho, promotion that works
HelloEcho is always free for every business unless you want to work with promoters that require commission to display their recommendation of your business. If you want to also work with them you need to turn on commissions and pay according to how much is required by the promoters and how much you are willing to offer per booking. This is all up to you, and thus with HelloEcho you have full control of what you pay for actual measurable value. We believe, this is how promotions should work.
